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October is here which means it’s time for Go Sober For October (GSFO). Over 57,000 people have pledged to quit alcohol and have raised over £1 million for Macmillan Cancer Support. With such an incredible amount raised for such a brilliant cause, Macmillan are right to call these volunteers Superheroes.
To help you, I’ve pulled together my top tips for giving up alcohol.
There are some businesses that seem to grow slowly and steadily build from quiet beginnings whilst others explode into the market. Drop Bear Beer is definitely one of the latter. In a whirlwind 12 months the founders have gone from just having an idea to producing two unique alcohol free beers, chatting with MPs in Parliament and filming with the BBC. Their year was rounded off being crowned as Young Entrepreneurs of the Year at the Wales Start Up Awards.
I caught up with Sarah McNena (one of the founders) to hear more about what living in this whirlwind has been like, the highs and lows they’ve experienced and their plans for the next 12 months.
Last week, Eddy Dallas (one of the founders of Freestar) told us about the beginnings of Freestar and how passing the Guinness Test ensured great flavour, but took 20 months to perfect.
In Part 2, Eddy goes beyond the beer and talks all things Freestar. We find out:
- how they borrowed from the music industry to get the perfect branding
- their proactive approach to corporate responsibility
- how the next beer from Freestar may not be a beer at all
So read on and find out about what the future looks like according to Freestar.